Nearly half of UK headteachers have already had an incident involving pupil images
In Plain Sight is our 2026 national research with 500 UK headteachers on AI, school photography and the duty to protect. Free to read, no form.
What 500 headteachers told us
49%
say their school has experienced pupil image misuse, manipulation or an extortion attempt
93%
are aware criminals are using AI to generate deepfake imagery from school websites and social media
54%
are considering removing identifiable photographs of pupils altogether
94%
say school photography matters to their school’s culture, identity and reputation
Headteachers are clear that photography is part of who their school is. They are just as clear that the harm being done with those images is growing.
We built Aidos so schools can keep celebrating the children in their care, leaving no child’s real identity online to be scraped and used against them.
Note: Research carried out by Censuswide with 500 UK primary and secondary headteachers. Fieldwork 5 to 11 June 2026.
See what protection looks like
Faces are intelligently transformed so pupils can’t be identified, while the atmosphere of the photo stays authentic to your school.
Before and after images use licensed stock photography. No child from a real school appears on this page.
“I have spent 35 years in policing, and I have never seen a threat to children escalate as fast as this one.”
“Hope is not a safeguarding strategy, and neither is waiting for a case closer to home before we act.”
See what protection looks like. With your own photographs.
Start a free trial and process your own images through it, or book a short demonstration and we will walk you through it.
